After graduate school, Granger held positions as executive editor of Adweek and Mediaweek; he worked on the launch of The National Sports Daily and served as its executive features editor; he helped launch Sports, Inc., the Sports Business Weekly, and worked as an editor at Sport Magazine and Family Weekly prior to that.
Deford immediately set out to get what was referred to by ESPN's Bill Simmons as a "murderer's row" of sportswriters to join The National.
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