After insulting the automobile, he then "un-pimps ze auto" by destroying it, and replacing it with a 2006 Volkswagen GTI, to the surprise of his guest.
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As part of a 2006 advertising campaign for Volkswagen, advertising agency Crispin Porter + Bogusky created a series of three television commercials directed by Jonas Åkerlund, starring Swedish actor Peter Stormare as an effete German engineer named Wolfgang, and German model Zonja Wöstendiek as his assistant Miss Helga.