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For its launch, The Other Cinema screened David Lean’s Brief Encounter on Valentines Day 2012 which was held at The Troxy in the East End of London.
Students of the theatre department have continued into university theatre or are working in LA and Broadway, such as Taylor Trensch who is on tour with Spring Awakening and Rachel Lee, a working actress in Hollywood who was recently an extra in Valentines Day.
Only few portions of the movie are left to be shot and the movie is expected to be released on Ajith's Birthday (May 1,2014) coinciding with Simbu's Birthday whereas Audio launch is announced to be held on Valentines Day 2014.