In 1997, Hirsch hired Phil Hawkins, who was credited with saving the Vons supermarket chain in California.
Vons |
The drink is known to be available at Walmart, Albertsons, H-E-B, Ralphs, Kmart, Food 4 Less, Jewel-Osco, Dominick's, Target, Vons, Stater Bros., United Supermarkets in the Amarillo and Lubbock, Texas area, and other smaller chains and smaller family run stores.
On the management side, it involved the supermarket chain companies Albertsons (then an independent company), Ralphs (owned by Kroger) and Vons (owned by Safeway).