The station made a second attempt at Top 40 in 1969 with a lineup of disc jockeys that included K.O. Bayley, Lee 'Baby' Simms, Jim Hampton and CKLW mainstay Tom Shannon, but it lasted only a few months.
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Since WJBK had retained ownership of the "Jack the Bellboy" name after Ed McKenzie left the station, there were several more "Jack the Bellboys" at Radio 15 during the late '50s and early '60s, including Tom Clay (known for creating a romantic aura on the air), Dave Shafer, and Terry Knight.
WLQV |
Although the company had success in the Top 40 rock and roll format with WJBK in Detroit and WIBG "Wibbage" in Philadelphia, most of its radio stations, including WJW and WSPD, featured more conservative music formats, typically middle-of-the-road (MOR) or beautiful music.