Project M - an annual reality-style competition featuring local artists; the champion sees one of their songs added to the station playlist and receives the opportunity to open for an Atlantic Records artist in concert.
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The station is owned by Entercom Communications and runs an adult album alternative format as "105-5 Triple M." WMMM-FM also airs "The Delta," a 24-hour blues music format on its HD Radio subchannel (105.5-HD2).