On the death of Isabelle de Clare, his son William Marshal, 2nd Earl of Pembroke gave his brother Richard his land in Normandy or the honours of Longueville and Orbec.
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William Marshall who became Earl of Pembroke, was a loyal knight to three kings: Henry II, Richard I, and King John, and this is when the Marshall suffix was added to the village.
Joan de Munchensi or Munchensy (or Joanna), Lady of Swanscombe and Countess of Pembroke (c. 1230 – aft. September 20, 1307), was the daughter of Joan Marshal and granddaughter of William Marshal, 1st Earl of Pembroke and Isabel de Clare, 4th Countess of Pembroke suo jure.
L'Histoire de Guillaume le Marechal is the verse biography of William Marshal, Earl of Pembroke (d. 1219), written shortly after his death at the request of his son.
Although the figures are intended as Eleanor of Aquitaine, Henry II of England, and William Marshall, the story is an entire invention.
These arms were later adopted in 1269 in lieu of his own paternal arms by Roger Bigod, 5th Earl of Norfolk (1245-1266) on his inheritance of the office of Marshal of England from the Marshal family