With production of the Virage (soon rechristened "V8" following Vantage styling revisions) continuing at Newport Pagnell, a new factory was acquired at Bloxham, Oxfordshire that had previously been used to produce the Jaguar XJ220, where every DB7 would be built throughout its production run.
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The prototype was complete by November 1992, and debuted at the Geneva Motor Show in March, 1993, the car was styled by Ian Callum and Keith Helfet.
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Jaguar's chief designer Ian Callum (whom was also responsible for working on the Aston Martin DB7 and Vanquish coupés) claimed that the inspiration for the shape of the new XK came from his admiration for British actress Kate Winslet's curves.