The station was launched at 6:45am on 16 June 1982 on 1107 AM and 96.6 FM, with Jon Beynon's programme Start the Day, the first piece of music being John Williams's Superman theme, followed by Work that Body by Diana Ross.
Ex BBC Radio Northampton, BBC Radio Sheffield and BBC Radio Stoke presenter Mervyn Gamage presented the breakfast show from 2003 until 2010 and worked for a period of time as manager.
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