On April 30, 1966, two days after the publication of his book, Fariña attended a book-signing ceremony at a Carmel Valley Village bookstore, the Thunderbird (to be followed the next day by another at the Discovery Bookshop in San Francisco).
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The protagonist (Gnossos Pappadopoulis) in Richard Fariña's 1966 novel Been Down So Long It Looks Like Up to Me believes his best friend to be named Heffalump for the majority of the novel, although Gnossos discovers in Cuba that Heffalump's birth name was Abraham Jackson White.