There is a reference to "Bongoland" in the English translation by Ellen Elizabeth Frewer of a book originally in German by Georg August Schweinfurth published in 1874 in English as The Heart of Africa.
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In 2013, after UK Independence Party MEP Godfrey Bloom made remarks about "Bongo Bongo Land", the Um Bongo website received a surge in traffic, despite the company stating that they had no political affiliations.