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From 1940s to the 1960s he had written songs for numerous films and television series, including Cinderella (1950), Bronco (1958), 77 Sunset Strip (television series, 1958), Hawaiian Eye (television series, 1959), Bourbon Street Beat (television series, 1959), Surfside 6 (television series, 1960), and the song "This is It" (for the 1960s The Bugs Bunny Show).
He twice guest starred on ABC/Warner Brothers series, Bourbon Street Beat with Andrew Duggan, and 77 Sunset Strip with Efrem Zimbalist, Jr. Rust guest starred on other ABC/WB programs too, including Sugarfoot with Will Hutchins, Bronco with Ty Hardin, Lawman with John Russell, and The Roaring 20s.