At the same time, her song "I'm Lovin' You" (a duet with Exile vocalist Atsushi) started airing in commercials for Shiseido's Maquillage cosmetics line, featuring actress Juri Ueno.
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In addition, this album exceeded the ranking of Iconiq's Change Myself, Justin Bieber's My World, and Kesha's Animal to become the highest ranked album among newcomers this year.
Always a believer in cutting-edge technology, Todd used the video for the album's only single, "Change Myself," as a showcase for the NewTek Video Toaster, a desktop video card for the Commodore Amiga computer.
In the Kanuri language of the former Bornu Empire in the Lake Chad region, werehyenas are referred to as bultungin which translates into "I change myself into a hyena".