It was first used to describe the offensive attack of the then-Chicago Cardinals in 1947 after an unprecedented amount of money by Cardinals owner Charles Bidwill lured several of the day's top players to the team.
She inherited the team when her husband, longtime Cardinals owner Charles Bidwill, died before the 1947 season.
Charles Darwin | Charles Dickens | Charles, Prince of Wales | Ray Charles | Charles II of England | Charles I of England | Charles Lindbergh | Charles de Gaulle | Charles II | Charles | Charles I | Prince Charles | Charles V | Charles Scribner's Sons | Charles Aznavour | Charles University in Prague | Charles Stanley | Charles Bukowski | Charles Mingus | Charles Ives | Charles Bronson | Charles Babbage | Charles III of Spain | Charles Cornwallis, 1st Marquess Cornwallis | Charles Baudelaire | Charles Sanders Peirce | Charles River | Charles Manson | Charles Laughton | Charles Dutoit |
One of the strongest opponents of a reversal has been the family of Charles Bidwill and his son Bill Bidwill, who have controlled the Cardinals since 1933, and began to claim the 1925 title as their own.
In her will, she split her interest in the Cardinals between her sons from her first marriage, Charles Bidwill, Jr. and Bill Bidwill.