More recently, research companies have started to use psychological tests, such as the Stroop effect, to measure the emotional impact of copy.
Educational Testing Service | Bad Copy | Cut Copy | Genetic testing | Hard Copy | Beverage Testing Institute | Animal testing | Software testing | animal testing | Stress testing | software testing | Nondestructive testing | International Electrical Testing Association | Extended Copy Protection | Copy (written) | copy | Conformance testing | Advance copy | A copy of the 1939 edition of Novel & Short Story Writer's Market | WHQL Testing | US Senate copy of ''Washington at Princeton'' | Ultrasonic testing | The University of Michigan's Infinium during testing on the Stuart Highway | The Ideal Copy | The Carbon Copy Silver Lining | stress testing | Statistical hypothesis testing | SNIA Conformance Testing Program | Risk-based testing | ''Portrait of Yoritomo'', copy of the 1179 original hanging scroll, attributed to Fujiwara Takanobu |