A demo was produced for Coca-Cola's Coke Zone promotion, which is a promotion in which consumers in the UK can use codes on Coca-Cola and Diet Coke bottles to collect points.
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He has been in many commercials for various products and companies, including Diet Coke, Philips Electronics, Bank of America, Nissan, Michelob Lite, Sears, Acura, Del Taco, Mervyns, and Behr Paint, among others.
MythBusters concluded that the potassium benzoate, aspartame, and CO2 gas contained in the Diet Coke, in combination with the gelatin and gum arabic ingredients of the Mentos, all contribute to the formation of the foam.