Entropia Universe (formerly known as Project Entropia), a popular MMORPG-style online virtual universe.
Entropia Universe entered the Guinness World Records Book in both 2004 and 2008 for the most expensive virtual world objects ever sold.
Wirecard Bank has purchased a license from MindArk, the operators of the Entropia Universe virtual world, to operate a bank within the Entropia Universe, but has as of April 2009 not yet opened their virtual bank.
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Examples include in-game web browsers in EVE Online and The Matrix Online; XML integration tools and programming languages in Second Life; shifting exchange rates in Entropia Universe; and the complex object-and-grammar system used to solve puzzles in Scribblenauts.
It included: A TV drama,the Conspirare website, an SVT dedicated webpage, a debate television program, ARGs activities and Entropia Universe.