X-Nico

4 unusual facts about Ferdinand Piëch


Ferdinand Piëch

Hahn's previous efforts to regain market share in the United States and Canada — which he had built up as the head of Volkswagen of America from 1958 to 1965 — were unsuccessful, but Piëch helped reverse VW's fortunes by the decision to manufacture the Volkswagen New Beetle, the introduction of which in 1998 gave Volkswagen of America a much needed impulse.

In order to prevent discussions among the many family members, a policy was established in early 1972 that no Porsche family member is allowed to be involved in the management of the company.

Richard Parry-Jones

While at Ford, Parry-Jones had been courted by Ferdinand Piëch to head the product development group atVolkswagen AG.

Walter de Silva

In 1999 Ferdinand Piëch assigned Walter de Silva to work for the Volkswagen Group's SEAT division, with the aim of injecting verve and sportiness to SEAT's design.



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