Durabrand does have some "company rivals," despite the low prices, their products are matched up between other in-house brands like Wal-Mart's iLo brand (considered as an upmarket brand, offers MP3 digital audio players and plasma video displays), Target's TruTech brand; and to an extent, K-Mart's former Curtis Mathes/White-Westinghouse (in the mid-to-late 1990s) now Home Essentials brand.
ILO | Wavefront Technologies | ATI Technologies | HCL Technologies | United Technologies Corporation | Life Technologies | Imagination Technologies | DRS Technologies | Agilent Technologies | Active Space Technologies | Zyvex Technologies | Mellanox Technologies | Malleable Technologies | IM Flash Technologies | BBN Technologies | Bally Technologies | Akamai Technologies | VIA Technologies | Telcordia Technologies | Symbol Technologies | Renaissance Technologies | Arthur C. Clarke Institute for Modern Technologies | Allegheny Technologies | Symyx Technologies | Royal Group Technologies | Phoenix Technologies | OraSure Technologies | InVision Technologies | Hellenic Aeronautical Technologies | Coulomb Technologies |