Imagineering Australia, a microcomputer software and hardware distributor founded by Australian businessman Jodee Rich.
November 1989: The MyPC, basically an Ultra XT using cut-price components and secondhand CPUs in brightly coloured chassis, was released for sale through Grace Brothers and Myer stores at Christmas.
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Graham Pickles, managing director of sister company Tech Pacific, took the helm of the group and merged the two businesses together under the Tech Pacific banner in 1990.
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Tech Pacific was kept as a separate trading entity as Jodee Rich, founder of Imagineering, wanted a vehicle to exclusively distribute product lines that competed with the product lines carried by Imagineering Australia.