At its initial launch, iVillage Live was hosted by Molly Pesce, Stefani "Sissy" Schaeffer, and Guy Yovan, and featured contributions from Naamua Delaney and Bob Oschack.
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Before the program was revamped as In the Loop with iVillage and moved to Chicago, he was the only reporter on the original show that did his segment inside the park of Universal Orlando Islands of Adventure.
Coles was a co-host of the syndicated daytime television show In The Loop With iVillage alongside The Apprentice winner Bill Rancic and fellow season one contestant Ereka Vetrini.