The kiss cam became widely known outside the US and Canada on July 16, 2012, when US President Barack Obama and First Lady Michelle Obama were 'caught' twice by the kiss cam during an international basketball match between Team USA and Brazil at the Verizon Center in Washington D.C. The president kissed his wife on the second occasion.
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On The Tonight Show with Conan O'Brien, O'Brien parodied the Kiss Cam in comedy sketches, focussing on unlikely couples, such as a hunter and a bear.
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