In 2003, Rogero ran for mayor of Knoxville, Tennessee, competing with businessman Bill Haslam for the position being vacated by long-time Knoxville mayor Victor Ashe.
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Though the referendum was not enforced until 2007, Rogero returned to non-profit work and community development, namely as head of Dolly Parton's Dollywood Foundation and then as executive director of Knoxville's Promise, a branch of Colin Powell's America's Promise.
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She served on the Knox County Commission from 1990 to 1998, and first ran for mayor in 2003, losing to the current Governor of Tennessee, Bill Haslam.
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