X-Nico

2 unusual facts about Marketing of Halo 3


Marketing of Halo 3

While previous Halo action figure series were produced by Joyride Studios, Todd McFarlane produced several sets of Halo 3-related action figures.

Microsoft coordinated its own multiple-city launch parties, and Bungie staff members travelled around the world to host parties, in addition to a launch party held at Bungie's workplace; Larry Hryb attended the New York City launch party.



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