Morris Engines purchased a 45-acre (180,000 m2) site at Courthouse Green in 1927.
The Hotchkiss company of France, who were makers of the famous machine gun, hurriedly transferred production to England during World War I when it looked as if their St. Denis factory near Paris was going to be overrun by the Germans.
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Having re-organised engine production from batch to flow, Woollard introduced a 24 hour working day, by introducing a 3 shift system of 8 hours each, for a 5 day week.
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