Martin Tamburovich (June 6, 1958 – December 2, 2003) was the co-founder of New Alliance Records and vocalist for the short-lived Punk/New Wave band The Reactionaries.
The label's first release was the 1980 various-artist compilation Cracks in the Sidewalk, which included tracks by the Minutemen, Black Flag, and Saccharine Trust.
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Other early releases on New Alliance included Hüsker Dü's first album Land Speed Record and the Minutemen's second-ever release, the seven-inch EP Joy.
1981: Chunks LP (New Alliance Records) - features the track The Nig-Heist (The Last Generation)
Tamburovich's influence and input remained with his friends and former bandmates for the whole of Minutemen's existence; Watt, Boon, and Tamburovich co-founded New Alliance Records in 1980; Tamburovich would contribute lyrics to several Minutemen songs and sometimes travel with the band as a roadie.
They released a single ("Mind Gardens" b/w "Happen Happened") on The Minutemen's New Alliance label in November, 1981.
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Secret Hate was a punk rock band based in Long Beach, California, which initially contributed two tracks to the Hell Comes to Your House compilation in 1981, as well as an EP, Vegetables Dancing on the now-defunct SST Records subsidiary, New Alliance Records.