In 2006, David James entered talks with MG Rover's new owners the Nanjing Automobile Group to buy the MG brand in order to produce a number of sports cars based on the out of production Smart Roadster design following discussions with DaimlerChrysler to buy the Roadster's design, technology and equipment for approximately £13 million.
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In 2006, it was reported that an initiative called Project Kimber, led by David James, had entered talks with Nanjing to buy the MG brand in order to produce a range of sports cars based on the discontinued Smart Roadster design by DaimlerChrysler.
In 2006, David James initiated Project Kimber, an attempt to restart production of the Smart Roadster in the United Kingdom.