Skyscanner gave a positive review of For Fukui's Sake, saying that Baldwin "expertly captures what it feels like to be a foreigner in a strange land".
In 2011, Skyscanner acquired the door-to-door travel site Zoombu for an undisclosed sum.
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The market has expanded and many other companies provide similar services (either competing or collaborating) like Kayak.com, Dohop, Travelocity, Orbitz, CheapOair, Mobissimo.