UBB.classic (formerly Ultimate Bulletin Board or UBB) was an Internet forum software package originally written by Ted O'Neill of Social Strata, Inc. in 1996.
In 2001, WWWThreads was acquired by Infopop Corporation (later known as Groupee, Inc. and now known as Social Strata), owners of the Ultimate Bulletin Board software.
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Wilma ("Billy") Plunkett, Photoarchivist at the Lee Library in 1988, indicates in her master’s project on Irvine, that the “family fortunes increased due to acquisitions of mines and other real estate,” and that the Irvine family became part of the “upper social strata of the area.”