In 2003, it established the regional advertising network TBWA Adriatic, established in 2003, with agencies in Zagreb, Belgrade, Sarajevo and Sofia.
Prior to the merger, Chiat/Day created internationally notable advertising, including “1984” for Apple Computer that introduced the Macintosh computer.
TBWA\Chiat\Day | TBWA |
Trained as an art director, he has worked as creative director at advertising agencies Wieden & Kennedy (Portland, New York, and London offices), TBWA\Chiat\Day, Modernista and with brands like Nike, The Gap, Microsoft, Coca-Cola, ESPN, MTV, Volvo, and Heineken.
Gidget "The Taco Bell Chihuahua" (February 7, 1994 - July 21, 2009) was a popular advertising figure and mascot, voiced by Carlos Alazraqui, and developed by TBWA and used by Taco Bell, a division of Louisville, Kentucky (USA)-based Yum! Brands.