It was originally a newspaper for the Alphaville virtual city of The Sims Online, where Ludlow used the avatar Urizenus Sklar.
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Sklar (Ludlow) is currently a Contributing Editor, while the avatar Pixeleen Mistral, revealed by Ludlow in 2010 to be Internet pioneer Mark P. McCahill, is the newspaper's Managing Editor.
Boston Herald | New York Herald Tribune | The Sydney Morning Herald | The New Zealand Herald | Herald | Alphaville | The Miami Herald | New York Herald | Herald Sun | Washington Times-Herald | Los Angeles Herald-Examiner | Calgary Herald | Alphaville (band) | Review and Herald | Herald Tribune | Deccan Herald | The Sun-Herald | Sun Herald | Omaha World-Herald | MS Herald of Free Enterprise | Morning Herald | herald | Alphaville (film) | Triumph Herald | Times Herald-Record | The Timaru Herald | Ottawa Herald | HMS Herald (1822) | Herald and Post | Handley Page Dart Herald |