In the mid to late 11th century the manor of Adstock was given by William the Conqueror to his illegitimate son William Peverel, who was listed as its owner in 1086.
William married Adelina of Lancaster, who bore him a daughter Adeliza (or Adelaide) (b.1075), and a son, William Peverel the Younger, born circa 1080, following the death of whose first wife married secondly Avice de Lancaster, daughter of Roger of Poitou, Earl of Lancaster.
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The Peverell name was otherwise spelled "Peverel", and it appears in both forms in modern town names across England, for example Peverell, Sampford Peverell, Hatfield Peverel, etc.
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