Wisconsin Highway 35 and County Road T are two of the main routes in the community.
Owned by Grant Broadcasting System II, it has studios at Interchange Place in La Crosse at the intersection of I-90/US 53/WIS 35 and Rose Street (hence the street address name).
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State Trunk Highway 105 (often called Highway 105, STH 105 or WIS 105) is a Wisconsin state highway running east–west in northwest Wisconsin from the Minnesota border at Duluth, Minn. to Tower Avenue in Superior, Wisc.