In addition to this, Shutterfly can export this data in XMP format to JPG files.
Extensible Metadata Platform, an ISO standard for the creation, processing and interchange of metadata for all kinds of resources
XMP |
ExifTool is commonly incorporated into different types of digital workflows and supports many types of metadata including Exif, IPTC, XMP, JFIF, GeoTIFF, ICC Profile, Photoshop IRB, FlashPix, AFCP and ID3, as well as the manufacturer-specific metadata formats of many digital cameras.
The application features a batch processor, slideshow mode, image preview browser, and access to metadata comments (such as XMP, Exif, and IPTC).
Photo Mechanic allows the photographer to accomplish the initial capture of photos from the camera, to categorize photos into winners and losers, and to tag each photo with IPTC metadata; using IPTC Information Interchange Model, IPTC Core, IPTC Extension or all three types of metadata (the latter two are stored using the Extensible Metadata Platform or XMP).
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Other keywording solutions typically cannot write keywords directly to the RAW file, but instead create a "sidecar" XMP file.