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2 unusual facts about Diageo/Hotline Poll


Diageo/Hotline Poll

The last poll results on November 3 found Obama-Biden leading McCain-Palin by 5 points, coming within one point of the actual election results (in which Obama-Biden led McCain-Palin by 6 points).

The Diageo/Hotline Daily Tracker Poll is a daily tracking poll that surveyed important issues surrounding the 2008 general election.


Cameron Bridge

Now GNS for white spirits and ‘sweetened products’ such as Archers, Pimm's, Smirnoff, Tanqueray and Gordon's Gin are also produced alongside grain spirit used in the Johnnie Walker, J&B, Bell's, Black & White, Vat 69, Haig and White Horse blended whisky brands owned by Diageo.

Carbon Trust

Organisations that have received the standard included Morrisons supermarkets, B&Q, Dfid, University of Central Lancashire, Thames Water, Trinity Mirror, BT Group, Kyocera, Barclays Capital, Hewlett Packard, University of Manchester, Citrica, Ricoh, Diageo, O2, Tesco, Mothercare, Moss Plastics, Manchester United, Serco, Linklaters, Bolton Wanderers Football Club, British Land and Motorola.

Cinzano

As a result of a 1997 merger, Grand Metropolitan became Diageo; two years later, Diageo sold Cinzano to the privately held Gruppo Campari.

Cîroc

Earl Little became one of the last Americans to promote the brand in the USA during 2003, in line with Diageo's intended targeting of the brand to a more "high end" clientele.

Ernest Saunders

He had a career in management with Beecham, Great Universal Stores and Nestlé before becoming chief executive of Guinness plc (now a part of Diageo plc) in 1981, remaining in the position until 1986.

Football Industries MBA

Since its inception, MBA(FI) graduates have gone on to work for (amongst others): Liverpool, Arsenal, Manchester City, Manchester United, Chelsea, Celtic, Everton, Wigan Athletic, MK Dons, Lech Poznan, FC Seoul, FIFA, UEFA, AFC, FA, Football League, SPL, Baltic League, J-League, K-League, Octagon, Sportfive, Sport+Markt, MP&Silva, Traffic, ESPN, Yahoo!, Red Bull, LG, Diageo, Nike, Prozone and Soccerex.

Gordon Torr

He spent three years as Creative Director of JWT Mexico, based in Mexico City, before transferring to London as Global Creative Director of De Beers and, subsequently, of Diageo, Kellogg’s and Vodafone.

Guinness Nigeria

Guinness Nigeria, a subsidiary of Diageo Plc of the United Kingdom, was incorporated in 1962 with the building of a brewery in Ikeja, the heart of Lagos.

Master of the Mix

Ben Silverman announced in September 2010 that his production company, Electus, in partnership with branded entertainment agency GTM, would produce the show with financing from Diageo, parent of Smirnoff.

Old Charter

In 1999, the Old Charter brand was purchased by the Sazerac Company from Diageo.

Philip Yea

Yea's thirteen-year career at Guinness/Diageo mainly involved financial positions but also saw him in a number of wider-ranging roles including the Chairmanship of The Gleneagles Hotel and Guinness Publishing.


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