Golf Punk magazine was launched by Tim Southwell and John Dean through their Keep Yourself Nice Ltd company in 2004, after securing investment from initially Premier League footballers Michael Gray, Thomas Sørensen, Phil Babb, Jason McAteer and Steven Wright, and then Genesis Investments (part of Chris Ingram's investment portfolio).
In 2003, Southwell set up his own publishing company, Keep Yourself Nice Ltd, launching Golf Punk, 'The Golf Mag For The Rest Of Us' in 2004.
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