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On July 1, 2008 Banks Broadcasting agreed to sell Boise's current CW and former UPN station KNIN-TV to Journal Broadcast Group, owner of KIVI, which would have created Boise's first television duopoly group.
From 1997 until early 2013, the station identified on-air as Today's THV, a branding that may have been inspired by the stations of Journal Broadcast Group, which has two stations using the format; Milwaukee NBC affiliate WTMJ-TV, which has used the Today's TMJ4 branding (inspired by viewers identifying the station solely as "TMJ") since July 1992, and their Boise, Idaho station KIVI-TV, which goes by Today's Channel 6 or Today's 6.