X-Nico

2 unusual facts about Kantar Group


GfK

The GfK Group, established in 1934 as Gesellschaft für Konsumforschung (Society for Consumer Research) is Germany's largest market research institute, and the fourth largest market research organisation in the world, after Nielsen Company, Kantar Group and Ipsos.

TAM Media Research

TAM Media Research (abbreviated TAM)is a joint venture company between AC Nielsen and Kantar Media Research/IMRB.



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