Netflix Prize - researchers release a database with approximate years of birth, zip codes, and movie-watching preferences.
Nobel Prize | Pulitzer Prize | Nobel Peace Prize | Nobel Prize in Literature | Nobel Prize in Physiology or Medicine | Nobel Prize in Chemistry | Netflix | Nobel prize | Archibald Prize | Turner Prize | Nobel Prize in Physics | Man Booker Prize | Nobel Memorial Prize in Economic Sciences | USSR State Prize | Mercury Prize | Israel Prize | Humanitas Prize | Goldman Environmental Prize | Rome Prize | Pushcart Prize | Pulitzer Prize for Fiction | Lenin Prize | List of winners and shortlisted authors of the Booker Prize for Fiction | Finlandia Prize | Georg Büchner Prize | Brage Prize | Ansari X Prize | World Food Prize | Pulitzer Prize for Investigative Reporting | Pulitzer Prize for Feature Photography |
The term became popular in 2006 when Arvind Narayanan and Vitaly Shmatikov entered a contest hosted by Netflix, and applied their de-anonymization techniques to successfully identify Netflix data for a number of specific members.