Maksim and, to a lesser extent, his brother Yuri both achieved a small amount of fame and worldwide renown after they were featured in the Championship Manager / Football Manager computer game series by Sports Interactive, especially in CM 01/02.
Jacobson first became involved Sports Interactive as a fan of the game, offering his services as one of the early testers.
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Miles Jacobson OBE is studio director of Sports Interactive, the team behind the Football Manager series of video games, and creators of the original Championship Manager.
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Sports Interactive was founded in 1994 by Paul and Oliver Collyer on the back of the success they had achieved with a game they had originally created in their Shropshire bedrooms in the late 1980s.
Before 2012, Martens had the unique identification number of 0 in Sports Interactive's Football Manager series.
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In his tenure as COO of SEGA Europe, he was credited for restoring SEGA's dominance in Europe by setting up the now-defunct Sega Racing Studio and acquiring video game studios Creative Assembly and Sports Interactive.
Sports Interactive Studio Director Miles Jacobson confirmed that some of the leaked information was accurate and some was not.
He commentated football matches for Network Ten, as well as hosting the breakfast program, Prime Time Sports Interactive on Sport 927 with Angela Pippos and has hosted AFL post-game analysis show The Fifth Quarter with Andrew Maher since 2004.