Nielsen BDS also uses the service to track monitored airplay at satellite radio (Sirius XM), internet services (like Yahoo! and AOL) and audio networks (like Dial Global, Music Choice and Radio Disney), as well as on TV (12 U.S. music video channels and 9 Canadian video channels).
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Mediabase and Nielsen BDS will continue to describe the station as Adult Top 40.
At first, KOPW was reported to R&R as an urban contemporary station, but has since started adding artists like Lady Gaga, 3OH!3, Katy Perry, Justin Bieber, David Guetta and Britney Spears to its playlist and has evolved to a broader Rhythmic direction, and in October 2009 was added to both Mediabase and Nielsen BDS' Rhythmic panels.